BENDON BEST
The BENDON BEST campaign highlights an exquisite collection of the most loved items from various brands, proudly celebrating diversity and inclusivity with a stunning presentation that features curves and caters to different age groups.
This innovative campaign marks the first time these mixed brands have come together in a cohesive way, demonstrating that style knows no bounds and that everyone deserves to see themselves reflected in the products they love. By showcasing a rich tapestry of choices, BENDON BEST invites all to embrace their unique beauty and individuality.
The challenges we faced in the BENDON BEST campaign involved showcasing multi-talented individuals in various colors, sizes of product showcasing multiple age groups for the same product within a single image. While maintaining Bendon brand and showcasing it simplicity, ensuring that the focus remained on both the product and the diverse people embodying it.